Another animated fantasy epic Jiang Ziya: Legend of Deification (《姜子牙》) has joined the Fengshen Cinematic Universe after Ne Zha. However, reviews of Jiang Ziya have been polarizing. “This tale feels more respectful, composed and rendered (描绘) in such a way that nearly every frame might be considered artful,” Variety magazine reported. Nevertheless, gorgeous visual spectacles couldn’t make up for its problems. “Overemphasizing the grand themes of immortal beings and good, evil and fairness, the film lacks logical continuity and plot foreshadowing (铺垫),” Global commented. For example, the birth of the girl Xiao Jiu isn’t explained specifically until the end of the film.