Big data, small screen
本文作者： 21ST
Television networks have always relied on data to track viewing habits for advertising purposes and content tuning, but now Netflix is taking things one step further. The service is using its massive *trove of user data to develop and deliver content more likely to satisfy audiences. House of Cards, the service’s most successful original series to date, was the first to rely on big data for small screen success. |  |
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